Apple's Worldwide Developer Conference represents the most highly anticipated time of the year for developers and more. Indeed, on this occasion the Cupertino-based company unveils major innovations in both software and hardware, setting the technological and innovative standards for tomorrow.
During the last event, Apple unveiled the M2 chip, kicking off a new generation of chips designed for Macs that can raise the bar on performance and energy efficiency. The data speak for themselves: the M2 takes another leap forward over the industry-leading performance per watt of the M1 chip, with a CPU 18% snappier, a GPU 35% more powerful, and a Neural Engine 40% faster. It also offers 50% more memory bandwidth than M1 and up to 24GB of fast unified memory.
Already available on the completely re-designed MacBook Air and the updated 13-inch MacBook Pro, the M2 chip is also environmentally conscious, delivering high performance but with a focus on energy efficiency. This is because the company's goal is to zero its climate impact by 2030, including the supply chain and product life cycle.